Google has released a new version of Google Analytics called GA4. What do our SEO clients need to know about it?

We explain how PPC advertising in life science can quickly result in you sitting on the front page of search engine results!

Discover strategies for designing effective scientific posters that communicate complex research findings with Zool's expert tips. Make an impact today.

Zool's SEO team keeps you up-to-date with everything that happened in the world of SEO & social in March 2023.

Zool's SEO team keeps you up-to-date with everything that happened in the world of SEO & social in February 2023.

Zool's SEO team keeps you up-to-date with everything that happened in the world of SEO & social in January 2023.

Zool's SEO team keeps you up-to-date with everything that happened in the SEO world in December 2022.

Local citations are a key ranking factor for local SEO. Learn what they are & why they are an essential part of your local SEO campaign.

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in November 2022.

Link building can be one of the main reasons why your website ranks more highly than your competitors, which is why we emphasise it as part of our high-quality SEO campaigns to help you compete for online visibility.

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in October 2022.

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in September 2022.

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in August 2022.

Zool's SEO team keep you up-to-date with everything that happened in the world of SEO in July 2022.

Google has announced that it will stop using third-party cookies in Chrome by the end of 2023, but what does this mean for you?